Top 5 Social Apps on Android in Italy - Q2 2023

In Q2 2023, the performance of the top 5 social apps on the Android platform in Italy revealed interesting trends. Data from Sensor Tower highlights the weekly downloads, revenue, and active users for these popular apps.

TikTok TikTok saw a consistent increase in weekly revenue, peaking at approximately $157K in the last week of June. The app's weekly downloads ranged from around 32K to 46K, with a noticeable rise towards the end of the quarter, reaching 42K in the last week. Active users displayed a steady increase, moving from 10.7M at the beginning of the quarter to 11M by the end.

Facebook Facebook's weekly revenue fluctuated, peaking at about $11.4K in early April and ending the quarter with $9.5K. Weekly downloads showed some variability, with the highest at 35.7K in early June and the lowest at 29.3K towards the end of June. Active users experienced a consistent upward trend, growing from 14.8M to 15.3M over the quarter.

Instagram Instagram's revenue remained relatively stable, with a peak of $748 in the last week of June. Downloads varied between 27K and 35K, with an upward trend in the last few weeks of the quarter, ending at 34.4K. Active users increased steadily from 14M to 14.2M throughout the quarter.

BeReal. Your friends for real. BeReal maintained stable weekly downloads, fluctuating between 25K and 31K. Active users showed a gradual increase from 462K at the beginning of the quarter to 490K by the end.

NGL: ask me anything NGL: ask me anything experienced varied revenue, peaking at around $4.2K in early May and ending with $3.7K. Weekly downloads ranged from 11.7K to 14.9K, with a slight decline towards the end of the quarter. Active users showed some fluctuations, peaking at 73.3K in early May and then stabilizing around 64.3K by the end of June.

For more detailed insights and data, visit Sensor Tower.